Rob Sacher (former owner of Luna Lounge) Readies New Book "Wake Me When It's Over" (out March 1st) ~ BrooklynRocks: NYC Music Blog

Saturday, February 04, 2012

Rob Sacher (former owner of Luna Lounge) Readies New Book "Wake Me When It's Over" (out March 1st)

Former Luna Lounge co-owner, Rob Sacher, has a brand new book, Wake Me When It's Over, a story of his life as a New York club owner filled with stories about meeting, partying, or working with many iconic bands of the alternative and indie rock world.

Rob's last club was Luna Lounge, which started out on the Lower East Side, and the bar featured the first shows from some awesome bands that have gone on to be some of the world's most important and successful music artists. Luna was the room were The Strokes first performed, where Interpol formed and played their first shows, and where The National, Longwave, stellastarr*, The Bravery, and many other bands got their start. Also, it's the place where Elliott Smith wrote the album XO and first performed those songs for folks who just happened to be at the bar.

Among the people and bands about whom Rob has written are stories about Ray Davies of The Kinks, Debbie Harry of Blondie, Rick Danko of The Band, Joey Ramone, The Psychedelic Furs, The Jesus And Mary Chain, Bjork of The Sugarcubes, The Strokes, Interpol, Longwave, Marty Willson-Piper of The Church, Elliott Smith and Longwave (the title of the book is taken from a Longwave song).

Rob is self publishing his book through his own DIY imprint and is raising promotion money through Kickstarter, a funding website that has helped creative projects raise tens of millions of dollars since its inception. Rob is offering some pretty cool merchandise for helping support this project which include limited edition Hurricane Bells music (Steve Schiltz's post-Longwave band) and copies of a unique edition of the book with your name on a dedication page. The funding campaign ends on February 29th and the official release date of the book is March 1st.

Rob has been in the business for more than thirty years and owned two clubs before Luna Lounge, the Mission and the Sanctuary. Sanctuary was punk, Mission was an East Village bar where Joey Ramone, The Jesus And Mary Chain, The Psychedelic Furs, Nine Inch Nails, Ministry, and other bands would party together among friends.

Satellite Lounge (Rob's latest bar)